Camping is an activity that transcends the standard social and economic assumptions. Camping is an extremely popular activity that attacts hundreds of thousands of participants each year. We come to see and experience locations and activities like:
Hiking on Mount Mitchell in North Carolina
Sliding Down a Gigantic Rocks into 56 Degree Water at Sliding Rock
The modern camping trip is a buffet of products designed to help improve the camping experience. We bring, use and make icons, and artifacts, like:
The Venerable Coleman Camping Stove
When the Tents Leak, The Pop-Up Shelters Come Out
The podcast (below) discusses the camping experience and how we could redesign that experience to make camping more universally acceptable. Hopefully this exercise will give you ideas on how-to evaluate the experience associated with your products. Evaluating the experience associated with an existing product can be an excellent way to define new product experiences. These experience models lead to developing new, or derivative, products that make these new experiences possible.
As always, your comments, and suggestions, are welcome. Please send them to me at email@example.com. Have a great day!