Dennis Johnson is the man bringing the Stowaway Attic lift to the market (and a Montie Design client). Here is his company’s creation:
This morning he had a great addition to the standard definition of innovation. He said:
Innovation is not giving people what they asked for. It is delighting people with something they never dreamed of. Dennis Johnson, Stowaway, 2011
Its a great way to think about measuring the effectiveness of your innovation by the results. Never discount the “wonder” factor in your work or design.
Have a great day!
Montie